Adam Finn

4 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-1756-5668

Publications

• Reliability Assessment and Optimization of Marketing Measurement — Journal of Marketing Research 1997
• Recall, Recognition and the Measurement of Memory for Print Advertisements: A Reassessment — Marketing Science 1992
• Book Review: Survey Research Methods: A Reader — Journal of Marketing Research 1990
• Print Ad Recognition Readership Scores: An Information Processing Perspective — Journal of Marketing Research 1988