Alain BULTEZ

6 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-3158-2907

UCLouvain

Publications

• SH.A.R.P.: Shelf Allocation for Retailers' Profit — Marketing Science 1988
• Note—When Does Lag Structure Really Matter … Indeed? — Management Science 1988
• Technical Note—A Note on Optimal Strategic Pricing of Technological Innovations — Marketing Science 1982
• Does Lag Structure Really Matter in Optimizing Advertising Expenditures? — Management Science 1979
• A Model of a Distribution Network Aggregate Performance — Management Science 1975
• Logically Consistent Market Share Models — Journal of Marketing Research 1973