Alan Cooke

10 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-5106-6179

University of Florida Marketing Department, Gainesville, Florida, USA

Publications

• AI and the advent of the cyborg behavioral scientist — Journal of Consumer Psychology 2025
• Attentional Contrast during Sequential Judgments: A Source of the Number-of-Levels Effect — Journal of Marketing Research 2008
• Learning from Mixed Feedback: Anticipation of the Future Reduces Appreciation of the Present — Journal of Consumer Research 2007
• Stimulus Context and the Formation of Consumer Ideals — Journal of Consumer Research 2004
• When Absence Begets Inference in Conjoint Analysis — Journal of Marketing Research 2004
• Different Scales for Different Frames: The Role of Subjective Scales and Experience in Explaining Attribute-Framing Effects — Journal of Consumer Research 2003
• Marketing the Unfamiliar: The Role of Context and Item-Specific Information in Electronic Agent Recommendations — Journal of Marketing Research 2002
• Avoiding Future Regret in Purchase-Timing Decisions — Journal of Consumer Research 2001
• The Role of Task and Context in Preference Measurement — Psychological Science 1996
• Attribute Range and Response Range: Limits of Compatibility in Multiattribute Judgment — Organizational Behavior and Human Decision Processes 1995