Alice Moon

5 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-1669-5858

Assistant Professor of Marketing at the McDonough School of Business, Georgetown University

Publications

• Choice Set Size Neglect in Predicting Others’ Preferences — Psychological Science 2026
• How rank position and list length shape people’s evaluations — Organizational Behavior and Human Decision Processes 2026 (name-matched, not ORCID-linked)
• Giving Suggestions: Using Quantity Requests to Increase Donations — Journal of Consumer Research 2023
• The Uncertain Value of Uncertainty: When Consumers Are Unwilling to Pay for What They Like — Management Science 2020
• When Goods Were Odds: Do People Prefer Uncertain Goods After Uncertainty Is Resolved? — Journal of Consumer Research