Anastasiya Pocheptsova

4 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-4992-0142

R. H. Smith School of Business, University of Maryland, 3313 Van Munching Hall, College Park, MD 20742, USA

Publications

• Two birds, one stone? Positive mood makes products seem less useful for multiple-goal pursuit† — Journal of Consumer Psychology 2015
• When Do Incidental Mood Effects Last? Lay Beliefs versus Actual Effects — Journal of Consumer Research 2010
• Making Products Feel Special: When Metacognitive Difficulty Enhances Evaluation — Journal of Marketing Research 2010
• Deciding without Resources: Resource Depletion and Choice in Context — Journal of Marketing Research 2009