Andre Marchand

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-2531-9881

Leipzig University

Publications

• Marvelous advertising returns? A meta-analysis of advertising elasticities in the entertainment industry — Journal of the Academy of Marketing Science 2023
• Can Automated Group Recommender Systems Help Consumers Make Better Choices? — Journal of Marketing 2012