Andrew Ainslie

8 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-7549-7643

Publications

• Estimating the Value of Brand-Image Associations: The Role of General and Specific Brand Image — Journal of Marketing Research 2011
• On the Recoverability of Choice Behaviors with Random Coefficients Choice Models in the Context of Limited Data and Unobserved Effects — Management Science 2008
• Modeling Movie Life Cycles and Market Share — Marketing Science 2005
• Massively Categorical Variables: Revealing the Information in Zip Codes — Marketing Science 2003
• An Empirical Comparison of Logit Choice Models with Discrete versus Continuous Representations of Heterogeneity — Journal of Marketing Research 2002
• Investigating New Product Diffusion Across Products and Countries — Marketing Science 2002
• Investigating Household State Dependence Effects across Categories — Journal of Marketing Research 1999
• Similarities in Choice Behavior Across Product Categories — Marketing Science 1998