Andrew, Andrew D. Gershoff

16 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0009-0007-0665-4530

University of Texas at Austin

Publications

• Lots to Do or Lots of Ways to Do It? The Role of Mood and Mind-set on Goal Motivation — Journal of Consumer Psychology 2019
• When Good Things Feel Closer and Bad Things Feel Farther: The Role of Perceived Control on Psychological Distance Perception — Journal of Consumer Psychology 2018
• When Boastful Word of Mouth Helps versus Hurts Social Perceptions and Persuasion — Journal of Consumer Research 2016
• What Makes It Green? The Role of Centrality of Green Attributes in Evaluations of the Greenness of Products — Journal of Marketing 2015
• Marketing actions that influence estimates of others also shape identity — Journal of Consumer Psychology 2015
• The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction — Journal of Consumer Research 2014
• Consumer Response to Versioning: How Brands’ Production Methods Affect Perceptions of Unfairness — Journal of Consumer Research 2012
• Safety First? The Role of Emotion in Safety Product Betrayal Aversion — Journal of Consumer Research 2011
• Knowing Where They Stand: The Role of Inferred Distributions of Others in Misestimates of Relative Standing — Journal of Consumer Research 2011
• What's Not to Like? Preference Asymmetry in the False Consensus Effect — Journal of Consumer Research 2008
• Few Ways to Love, but Many Ways to Hate: Attribute Ambiguity and the Positivity Effect in Agent Evaluation — Journal of Consumer Research 2007
• Do You Know Me? Consumer Calibration of Friends' Knowledge — Journal of Consumer Research 2006
• Consumer Acceptance of Online Agent Advice: Extremity and Positivity Effects — Journal of Consumer Psychology 2003
• The Reciprocal Effects of Brand Equity and Trivial Attributes — Journal of Marketing Research 2003
• Betrayal aversion: When agents of protection become agents of harm — Organizational Behavior and Human Decision Processes 2003
• Recommendation or Evaluation? Task Sensitivity in Information Source Selection — Journal of Consumer Research 2001