Annika Abell

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-9564-9974

University of Tennessee at Knoxville

Publications

• The Art of Misspelling: Unraveling the Diverging Effects of Misspelled Brand Names on Consumer Responses — Journal of Consumer Research 2026
• Contextual effects of color on food choices: Red ambient color induces indulgence — Journal of Consumer Psychology 2025
• Effects of sampling healthy versus unhealthy foods on subsequent food purchases — Journal of the Academy of Marketing Science 2025
• Food and technology: Using digital devices for restaurant orders leads to indulgent outcomes — Journal of the Academy of Marketing Science 2024
• Curvy Digital Marketing Designs: Virtual Elements with Rounded Shapes Enhance Online Click-Through Rates — Journal of Consumer Research 2024
• The Power of a Star Rating: Differential Effects of Customer Rating Formats on Magnitude Perceptions and Consumer Reactions — Journal of Marketing Research 2024
• Extending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste Perception — Journal of Consumer Research 2019