Anocha Aribarg
13 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0000-0002-9063-1708
Stephen M. Ross School of Business, University of Michigan
Publications
- Editorial: Next Steps forFrontiers in Marketing Science — Marketing Science 2022
- The Moral Significance of Aesthetics in Nature Imagery — Psychological Science 2022
- The Importance of Price Beliefs in Consumer Search — Journal of Marketing Research 2021
- Native Advertising in Online News: Trade-Offs Among Clicks, Brand Recognition, and Website Trustworthiness — Journal of Marketing Research 2020
- Tipping the Scale: The Role of Discriminability in Conjoint Analysis — Journal of Marketing Research 2017
- Private Label Imitation of a National Brand: Implications for Consumer Choice and Law — Journal of Marketing Research 2014
- Modeling Choice Interdependence in a Social Network — Marketing Science 2013
- Predicting Joint Choice Using Individual Data — Marketing Science 2010
- Raising the BAR: Bias Adjustment of Recognition Tests in Advertising — Journal of Marketing Research 2010
- Category-Based Screening in Choice of Complementary Products — Journal of Marketing Research 2009
- Research Note—Interbrand Variant Overlap: Impact on Brand Preference and Portfolio Profit — Marketing Science 2008
- Brand Portfolio Promotions — Journal of Marketing Research 2008
- Understanding the Role of Preference Revision and Concession in Group Decisions — Journal of Marketing Research 2002