Ashutosh Patil

3 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-3717-3170

Publications

• Multichannel Strategies for Managing the Profitability of Business-to-Business Customers — Journal of Marketing Research 2019
• How Do Specialized Personal Incentives Enhance Sales Performance? The Benefits of Steady Sales Growth — Journal of Marketing 2018
• Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research — Management Science 2006