Atanas Nikolov

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-3531-7473

Walker College of Business, Appalachian State University, 4111 Peacock Hall, ASU Box 32090, Boone, NC, 28608, USA

Publications

• The impact of voluntary sustainability reporting on firm value: Insights from signaling theory — Journal of the Academy of Marketing Science 2023
• Marketing experience of CEOs and corporate social performance — Journal of the Academy of Marketing Science 2022