C. B. Bhattacharya

10 catalog papers. Name-matched publications do not establish a verified researcher identity.

School of Business, University of Pittsburgh, Pittsburgh, Pennsylvania 15260

Publications

• The Authenticity of Purpose Claims: Firm Capacity and Job Seeker Responses to Recruitment Efforts — Management Science 2026
• Corporate Purpose and Employee Sustainability Behaviors — Journal of Business Ethics 2023
• Corporate Social Responsibility, Multi-faceted Job-Products, and Employee Outcomes — Journal of Business Ethics 2015
• Corporate Social Responsibility and Competitive Advantage: Overcoming the Trust Barrier — Management Science 2011
• Strengthening Stakeholder–Company Relationships Through Mutually Beneficial Corporate Social Responsibility Initiatives — Journal of Business Ethics 2009
• Exploring the Social and Business Returns of a Corporate Oral Health Initiative Aimed at Disadvantaged Hispanic Families — Journal of Consumer Research 2008
• The role of corporate social responsibility in strengthening multiple stakeholder relationships: A field experiment — Journal of the Academy of Marketing Science 2006
• Defining Who You Are By What You're Not: Organizational Disidentification and The National Rifle Association — Organization Science 2001
• When customers are members: Customer retention in paid membership contexts — Journal of the Academy of Marketing Science 1998
• Understanding the Bond of Identification: An Investigation of its Correlates among Art Museum Members — Journal of Marketing 1995