Cara Peters

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-1091-5621

Winthrop University, Rock Hill, USA

Publications

• The consumer quest for authenticity: The multiplicity of meanings within the MG subculture of consumption — Journal of the Academy of Marketing Science 2006
• An integrated framework for the conceptualization of consumers’ perceived-risk processing — Journal of the Academy of Marketing Science 2004