Chao Liang

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-6586-6601

China Europe International Business School

Publications

• Entrant Integrative Capability and Incumbent Bias — Production and Operations Management 2026
• E-tailer’s Inventory Location and Pricing With Strategic Consumers — Production and Operations Management 2025 (name-matched, not ORCID-linked)
• Cry-wolf syndrome in recommendation — Production and Operations Management 2023
• Can Strategic Customer Behavior Speed Up Product Innovation? — Production and Operations Management 2018
• The Value of “Bespoke”: Demand Learning, Preference Learning, and Customer Behavior — Management Science 2018
• Inventory Sharing with Transshipment: Impacts of Demand Distribution Shapes and Setup Costs — Production and Operations Management 2014
• Analysis of Product Rollover Strategies in the Presence of Strategic Customers — Management Science 2014