Charles Noble

11 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-4334-6821

Haslam College of Business, The University of Tennessee, Knoxville, USA

Publications

• Better Innovation for a Better World — Journal of Marketing 2025
• How media coverage elicits strategic change: The moderating role of the business model design — Strategic Management Journal 2025
• A multiple-stakeholder view of open and user innovation: Systematic review and future research agenda — Journal of the Academy of Marketing Science 2025
• Greetings from the new JAMS editorial team — Journal of the Academy of Marketing Science 2025
• Successfully Communicating a Cocreated Innovation — Journal of Marketing 2019
• Exploring the sources of design innovations: Insights from the computer, communications and audio equipment industries — Research Policy 2018
• Managing rewards to enhance relational worth — Journal of the Academy of Marketing Science 2011
• The influence of C2C communications in online brand communities on customer purchase behavior — Journal of the Academy of Marketing Science 2010
• The adoption of radical manufacturing technologies and firm survival — Strategic Management Journal 2008
• Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications — Journal of Marketing 2002
• Implementing Marketing Strategies: Developing and Testing a Managerial Theory — Journal of Marketing 1999