Christopher Blocker

5 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-7410-2996

College of Business, Colorado State University, Fort Collins, CO, 80521, USA

Publications

• Purpose orientation: An emerging theory transforming business for a better world — Journal of the Academy of Marketing Science 2025
• Rethinking scarcity and poverty: Building bridges for shared insight and impact — Journal of Consumer Psychology 2023
• Birds of a Feather Feel Together: Emotional Ability Similarity in Consumer Interactions — Journal of Consumer Research 2020
• Unpacking What a “Relationship” Means to Commercial Buyers: How the Relationship Metaphor Creates Tension and Obscures Experience — Journal of Consumer Research 2012
• Proactive customer orientation and its role for creating customer value in global markets — Journal of the Academy of Marketing Science 2011