David R. Lambert Ph.D.
3 catalog papers. Name-matched publications do not establish a verified researcher identity.
Case Western Researve University, Cleveland, USA
Publications
- Price as a quality cue in industrial buying — Journal of the Academy of Marketing Science 1981
- Social character and the structure of behavioral intention — Journal of the Academy of Marketing Science 1978
- Searching for the best price: An experimental look at consumer search effort — Journal of the Academy of Marketing Science 1978