david soberman

17 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-2191-2135

Rotman School of Management, University of Toronto, Toronto, Ontario, M5S3E6 Canada

Publications

• The Effect of Marketing Breadth and Competitive Spread on Category Growth — Production and Operations Management 2022
• Social Responsibility and Product Innovation — Marketing Science 2016
• When Gray is Good: Gray Markets and Market-Creating Investments† — Production and Operations Management 2015
• Organizational Structure and Gray Markets — Marketing Science 2014
• Consumer Favorites and the Design of News — Management Science 2014
• Profit-Increasing Consumer Exit — Marketing Science 2013
• Editorial—The Science-to-Practice Initiative: Getting New Marketing Science Thinking into the Real World — Marketing Science 2012
• Preview Provision Under Competition — Marketing Science 2011
• The Curse of Competitiveness: How Advice from Experienced Colleagues and Training Can Hurt Marketing Profitability — Journal of Marketing 2008
• Behavior-Based Discrimination: Is It a Winning Play, and If So, When? — Marketing Science 2008
• Campaign Spending Limits and Political Advertising — Management Science 2007
• Job Satisfaction, Job Performance, and Effort: A Reexamination Using Agency Theory — Journal of Marketing 2006
• The Targeting of Advertising — Marketing Science 2005
• Research Issues at the Boundary of Competitive Dynamics and Market Evolution — Marketing Science 2005
• Research Note: Additional Learning and Implications on the Role of Informative Advertising — Management Science 2004
• Simultaneous Signaling and Screening with Warranties — Journal of Marketing Research 2003
• Markets for Product Modification Information — Marketing Science 2000