Onur Bodur

9 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-0690-5858

Publications

• Moral Self-Signaling Benefits of Effortful Cause Marketing Campaigns — Journal of Business Ethics 2024
• The Greenconsumption Effect: How Using Green Products Improves Consumption Experience — Journal of Consumer Research 2020
• Communicating brand biographies effectively: the role of communication source — Journal of the Academy of Marketing Science 2020
• Will You Purchase Environmentally Friendly Products? Using Prediction Requests to Increase Choice of Sustainable Products — Journal of Business Ethics 2015
• Brand Social Responsibility: Conceptualization, Measurement, and Outcomes — Journal of Business Ethics 2015
• The Ethical Attribute Stigma: Understanding When Ethical Attributes Improve Consumer Responses to Product Evaluations — Journal of Business Ethics 2014
• Shining in the Center: Central Gaze Cascade Effect on Product Choice — Journal of Consumer Research 2012
• Understanding the Role of Preference Revision and Concession in Group Decisions — Journal of Marketing Research 2002
• Belief, Affect, and Attitude: Alternative Models of the Determinants of Attitude — Journal of Consumer Psychology 1999