Hang Nguyen

3 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-7712-2485

Department of Marketing, Eli Broad College of Business, Michigan State University, East Lansing, Michigan 48824

Publications

• Influence of Social Media Emotional Word of Mouth on Institutional Investors’ Decisions and Firm Value — Management Science 2020
• Tournament-Based Incentives, Corporate Cash Holdings, and the Value of Cash — Journal of Financial and Quantitative Analysis 2017
• More than Fit: Brand Extension Authenticity — Journal of Marketing Research 2012