Cheng Suang Heng

8 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-6609-401X

School of Computing, National University of Singapore, Singapore 117418

Publications

• Strategic Content Generation and Monetization in Financial Social Media — Information Systems Research 2025
• The signaling effect of entrepreneurship subsidies on initial public offering investor valuation: An anticorruption campaign as a quasi-natural experiment — Strategic Entrepreneurship Journal 2023
• The distinct signaling effects of R&D subsidy and non-R&D subsidy on IPO performance of IT entrepreneurial firms in China — Research Policy 2018
• The Demand Effects of Product Recommendation Networks: An Empirical Analysis of Network Diversity and Stability1 — Management Information Systems Quarterly 2017 (name-matched, not ORCID-linked)
• The Paradoxes of Word of Mouth in Electronic Commerce — Journal of Management Information Systems 2015 (name-matched, not ORCID-linked)
• Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content — Information Systems Research 2013 (name-matched, not ORCID-linked)
• Research Note—Privacy Concerns and Privacy-Protective Behavior in Synchronous Online Social Interactions — Information Systems Research 2013
• Willingness to Continue with Software Projects: Effects of Feedback Direction and Optimism under High and Low Accountability Conditions — Journal of the Association for Information Systems 2003 (name-matched, not ORCID-linked)