Hou, Jian-Ren

1 catalog papers. Name-matched publications do not establish a verified researcher identity.

Institute of Information Management, Center for Innovative FinTech Business Models, National Cheng Kung University, Tainan, Taiwan

Publications

• Pictures that are Worth a Thousand Donations: How Emotions in Project Images Drive the Success of Online Charity Fundraising Campaigns? An Image Design Perspective — Management Information Systems Quarterly 2023