James E. Haefner Ph.D.

2 catalog papers. Name-matched publications do not establish a verified researcher identity.

University of Illinois at Urbana-Champaign, Champaign, IL, USA

Publications

• Unofficial FTC judgments of deception Vs. Adults' and students' judgments of deception — Journal of the Academy of Marketing Science 1975
• Exploring deception and puffery in television advertising — Journal of the Academy of Marketing Science 1973