Jan Wieseke
29 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0000-0002-9682-7074
Ruhr-Universität Bochum
Publications
- The Different Effects of Mass-Media Marketing and Personal Sales Budgets Across the Life Cycle of B2B High-Tech Start-Ups — Journal of Marketing Research 2026
- How attributions of coproduction motives shape customer relationships over time — Journal of the Academy of Marketing Science 2023
- No conversion, no conversation: consequences of retail salespeople disengaging from unpromising prospects — Journal of the Academy of Marketing Science 2021
- Frontline Employees as Corporate Social Responsibility (CSR) Ambassadors: A Quasi-Field Experiment — Journal of Business Ethics 2019
- Scrooge Posing as Mother Teresa: How Hypocritical Social Responsibility Strategies Hurt Employees and Firms — Journal of Business Ethics 2019
- Are Two Reasons Better Than One? The Role of Appeal Type in Consumer Responses to Sustainable Products — Journal of Consumer Psychology 2018
- The role of leadership in salespeople’s price negotiation behavior — Journal of the Academy of Marketing Science 2018
- Warm Glow or Extra Charge? The Ambivalent Effect of Corporate Social Responsibility Activities on Customers’ Perceived Price Fairness — Journal of Marketing 2016
- Seeing you seeing me: Stereotypes and the stigma magnification effect — Journal of Applied Psychology 2016
- Life could be so easy: the convenience effect of round price endings — Journal of the Academy of Marketing Science 2016
- Erratum to: Life could be so easy: the convenience effect of round price endings — Journal of the Academy of Marketing Science 2016
- Gambled Price Discounts: A Remedy to the Negative Side Effects of Regular Price Discounts — Journal of Marketing 2015
- Don’t try harder: using customer inoculation to build resistance against service failures — Journal of the Academy of Marketing Science 2015
- Engaging Customers in Coproduction Processes: How Value-Enhancing and Intensity-Reducing Communication Strategies Mitigate the Negative Effects of Coproduction Intensity — Journal of Marketing 2015
- Footprints in the Sands of Time: A Comparative Analysis of the Effectiveness of Customer Satisfaction and Customer–Company Identification over Time — Journal of Marketing 2014
- Willing to Pay More, Eager to Pay Less: The Role of Customer Loyalty in Price Negotiations — Journal of Marketing 2014
- It’s a matter of congruence: How interpersonal identification between sales managers and salespersons shapes sales success — Journal of the Academy of Marketing Science 2013
- Marketing Performance Measurement Systems: Does Comprehensiveness Really Improve Performance? — Journal of Marketing 2012
- Incentivizing CEOs to build customer- and employee-firm relations for higher customer satisfaction and firm value — Journal of the Academy of Marketing Science 2012
- Toward a contingency framework of interpersonal influence in organizational identification diffusion — Organizational Behavior and Human Decision Processes 2012
- Multiple Identification Foci and Their Countervailing Effects on Salespeople's Negative Headquarters Stereotypes — Journal of Marketing 2012
- When salespeople develop negative headquarters stereotypes: performance effects and managerial remedies — Journal of the Academy of Marketing Science 2011
- Social influence on salespeople’s adoption of sales technology: a multilevel analysis — Journal of the Academy of Marketing Science 2010
- Customer Satisfaction, Analyst Stock Recommendations, and Firm Value — Journal of Marketing Research 2010
- The Role of Leaders in Internal Marketing — Journal of Marketing 2009
- Social Identity and the Service-Profit Chain — Journal of Marketing 2009
- Implementing the Marketing Concept at the Employee-Customer Interface: The Role of Customer Need Knowledge — Journal of Marketing 2009
- Understanding the adoption of new brands through salespeople: a multilevel framework — Journal of the Academy of Marketing Science 2008
- Continuity and Change in Mergers and Acquisitions: A Social Identity Case Study of a German Industrial Merger* — Journal of Management Studies 2005