Jesper Nielsen

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-2418-0275

Department of Marketing, Eller College of Management, University of Arizona, Tucson, Arizona, USA

Publications

• Revisiting surprise appeals: How surprise labeling curtails consumption — Journal of Consumer Psychology 2025
• How Childhood Advertising Exposure Can Create Biased Product Evaluations That Persist into Adulthood — Journal of Consumer Research 2014
• What the Blind Eye Sees: Incidental Change Detection as a Source of Perceptual Fluency — Journal of Consumer Research 2013
• The Attribute Carryover Effect: What the “Runner-Up” Option Tells Us about Consumer Choice Processes — Journal of Consumer Research 2012
• Half the Thrill Is in the Chase: Twisted Inferences from Embodied Cognitions and Brand Evaluation — Journal of Consumer Research 2010
• Easier is not always better: The moderating role of processing type on preference fluency† — Journal of Consumer Psychology 2010
• Emotionality and Semantic Onsets: Exploring Orienting Attention Responses in Advertising — Journal of Marketing Research 2010