Jin K. Han

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-8783-7860

LKC School of Business, Singapore Management University

Publications

• Technology Convergence: When Do Consumers Prefer Converged Products to Dedicated Products? — Journal of Marketing 2009
• Word-of-mouth transmission in settings with multiple opinions: The impact of other opinions on WOM likelihood and valence — Journal of Consumer Psychology 2009
• Biases in Valuation vs. Usage of Innovative Product Features — Marketing Science 2008
• A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations — Management Science 2002
• Entry Barriers: A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective — Journal of Marketing 2001
• Scripted Thought: Processing Korean Hancha and Hangul in a Multimedia Context — Journal of Consumer Research 2001
• Market Orientation and Organizational Performance: Is Innovation a Missing Link? — Journal of Marketing 1998