John B. Ford

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-3721-6836

Publications

• Perception of marital roles in purchase decision processes: A cross-cultural study — Journal of the Academy of Marketing Science 1995 (name-matched, not ORCID-linked)
• An empirical investigation of bogus recall — Journal of the Academy of Marketing Science 1988