Jorma Larimo

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-8112-1853

University of Vaasa

Publications

• Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agenda — Journal of the Academy of Marketing Science 2021
• The Impact of Culture on the Strategy of Multinational Enterprises: Does National Origin Affect Ownership Decisions? — Journal of International Business Studies 1998 (name-matched, not ORCID-linked)