Joseph Cannon

10 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-5218-1526

Colorado State University

Publications

• Purpose orientation: An emerging theory transforming business for a better world — Journal of the Academy of Marketing Science 2025
• Building long-term orientation in buyer–supplier relationships: The moderating role of culture — Journal of Operations Management 2010
• “Trust but verify”? The performance implications of verification strategies in trusting relationships — Journal of the Academy of Marketing Science 2010
• Buyer–Supplier Relationships and Customer Firm Costs — Journal of Marketing 2001
• Slotting Allowances and Fees: Schools of thought and the Views of Practicing Managers — Journal of Marketing 2000
• Contracts, norms, and plural form governance — Journal of the Academy of Marketing Science 2000
• Buyer–Seller Relationships in Business Markets — Journal of Marketing Research 1999
• Some Reservations About Social Capital — Academy of Management Review 1999
• Understanding the Influence of National Culture on the Development of Trust — Academy of Management Review 1998
• An Examination of the Nature of Trust in Buyer–Seller Relationships — Journal of Marketing 1997