KAI LI

3 catalog papers. Name-matched publications do not establish a verified researcher identity.

Nankai University

Publications

• Paid Search Marketing vs. Search Engine Optimization: Analytical Models of Search Marketing Based on Search Engine Quality — Journal of the Association for Information Systems 2026 (name-matched, not ORCID-linked)
• The Eco-Gender Gap in Boardrooms — Management Science (name-matched, not ORCID-linked)
• The Pollution Premium — The Journal of Finance 2023 (name-matched, not ORCID-linked)