Karen Kennedy

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-9210-8315

School of Business Administration, University of Alabama at Birmingham

Publications

• Implementing a Customer Orientation: Extension of Theory and Application — Journal of Marketing 2003 (name-matched, not ORCID-linked)
• Customer mind-set of employees throughout the organization — Journal of the Academy of Marketing Science 2002