Karl Ulrich

19 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0009-0000-4781-9230

The Wharton School, University of Pennsylvania, Philadelphia, Pennsylvania 19104

Publications

• Innovation and New Product Development: Reflections and Insights from the Research Published in the First 20 Years ofManufacturing & Service Operations Management — Manufacturing & Service Operations Management 2020
• Idea Generation and the Role of Feedback: Evidence from Field Experiments with Innovation Tournaments — Production and Operations Management 2017
• The Importance of the Raw Idea in Innovation: Testing the Sow's Ear Hypothesis — Journal of Marketing Research 2014
• Opportunity Spaces in Innovation: Empirical Analysis of Large Samples of Ideas — Management Science 2011
• Idea Generation and the Quality of the Best Idea — Management Science 2010
• Research Note—User Design of Customized Products — Marketing Science 2007
• Valuing R&D Projects in a Portfolio: Evidence from the Pharmaceutical Industry — Management Science 2007
• Beyond Make-Buy: Internalization and Integration of Design and Production — Production and Operations Management 2005
• 50th Anniversary Article: Technological Innovation, Product Development, and Entrepreneurship inManagement Science — Management Science 2004
• Managing Variety for Assembled Products: Modeling Component Systems Sharing — Manufacturing & Service Operations Management 2003
• Product Variety, Supply Chain Structure, and Firm Performance: Analysis of the U.S. Bicycle Industry — Management Science 2001
• Product Development Decisions: A Review of the Literature — Management Science 2001
• Introduction to the Special Issue on Design and Development — Management Science 2001
• Component Sharing in the Management of Product Variety: A Study of Automotive Braking Systems — Management Science 1999
• Holistic Customer Requirements and the Design-Select Decision — Management Science 1999
• Brand Equity and Vertical Product Line Extent — Marketing Science 1998
• Assessing the Importance of Design Through Product Archaeology — Management Science 1998
• The role of product architecture in the manufacturing firm — Research Policy 1995
• Including the Value of Time in Design-for-Manufacturing Decision Making — Management Science 1993