Kristine de Valck
5 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0000-0001-6301-3763
HEC Paris
Publications
- Why Online Consumption Communities Brutalize — Journal of Consumer Research 2024
- Developing Improvisation Skills: The Influence of Individual Orientations — Administrative Science Quarterly 2021
- Conceptualizing the electronic word-of-mouth process: What we know and need to know about eWOM creation, exposure, and evaluation — Journal of the Academy of Marketing Science 2020
- The Effect of Electronic Word of Mouth on Sales: A Meta-Analytic Review of Platform, Product, and Metric Factors — Journal of Marketing Research 2016
- Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities — Journal of Marketing 2010