Lennart Baardman

3 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0001-7602-6571

Ross School of Business, University of Michigan, Ann Arbor, Michigan 48109

Publications

• Detecting Customer Trends for Optimal Promotion Targeting — Manufacturing & Service Operations Management 2023
• Scheduling Promotion Vehicles to Boost Profits — Management Science 2019
• Leveraging Comparables for New Product Sales Forecasting — Production and Operations Management 2018