Liad Weiss

5 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-3762-2690

Warwick Business School, University of Warwick

Publications

• Identities without Products: When the Preference for Self-Linked Products Weakens — Journal of Consumer Research 2025
• Egocentric Processing: The Advantages of Person-Related Features in Consumers’ Product Decisions — Journal of Consumer Research 2022
• Opportunity Cost Overestimation — Journal of Marketing Research 2019
• Products as Self-Evaluation Standards: When Owned and Unowned Products Have Opposite Effects on Self-Judgment — Journal of Consumer Research 2016
• Egocentric Categorization and Product Judgment: Seeing Your Traits in What You Own (and Their Opposite in What You Don't) — Journal of Consumer Research 2013