Mason R Jenkins

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-0834-8242

University of North Carolina at Charlotte

Publications

• Are Apologies Always the Best Policy? Apologies for Service Failures Backfire When Consumers Are Not Aware of the Failure — Journal of Consumer Research 2026
• A multiple-stakeholder view of open and user innovation: Systematic review and future research agenda — Journal of the Academy of Marketing Science 2025