Matthew Philp

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-2130-8840

Ted Rogers School of Management, Toronto Metropolitan University, 350 Victoria Street, Toronto, ON, M5B 2K3, Canada

Publications

• The greenguard effect: When and why consumers react less negatively following green product failures — Journal of the Academy of Marketing Science 2024
• Content Hungry: How the Nutrition of Food Media Influences Social Media Engagement — Journal of Consumer Psychology 2022