Mirjam A Tuk

6 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-0894-9598

Rotterdam School of Management, Erasmus University

Publications

• Do versus Don’t: The Impact of Framing on Goal-Level Setting — Journal of Consumer Research 2021
• You and I have nothing in common: The role of dissimilarity in interpersonal influence — Organizational Behavior and Human Decision Processes 2019
• How to Study Consciousness in Consumer Research, A Commentary on Williams and Poehlman — Journal of Consumer Research 2017
• Receiver responses to rewarded referrals: the motive inferences framework — Journal of the Academy of Marketing Science 2013
• Inhibitory Spillover — Psychological Science 2011
• Sales and sincerity: The role of relational framing in word-of-mouth marketing† — Journal of Consumer Psychology 2009