Mohammad Zia
5 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0000-0003-1642-0723
Argyros College of Business and Economics, Chapman University, Orange, California 92866
Publications
- Buying from a Competitor: A Model of Knowledge Spillover and Innovation — Marketing Science 2025
- Consumer Search and Product Line Length: The Role of the Consumer-Product Fit Distribution — Marketing Science 2025
- Benefits of Customer Loyalty in Markets with Endogenous Search Costs — Management Science 2021
- Search Advertising: Budget Allocation Across Search Engines — Marketing Science 2019
- In-Store Advertising by Competitors — Marketing Science 2017