Nicole Koschate-Fischer

6 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-7024-8277

Publications

• How speaking versus writing to conversational agents shapes consumers’ choice and choice satisfaction — Journal of the Academy of Marketing Science 2024
• Let’s face it: When and how facial emojis increase the persuasiveness of electronic word of mouth — Journal of the Academy of Marketing Science 2024
• Do life events always lead to change in purchase? The mediating role of change in consumer innovativeness, the variety seeking tendency, and price consciousness — Journal of the Academy of Marketing Science 2018
• When will price increases associated with company donations to charity be perceived as fair? — Journal of the Academy of Marketing Science 2016
• Moderating Effects of the Relationship between Private Label Share and Store Loyalty — Journal of Marketing 2014
• Willingness to Pay for Cause-Related Marketing: The Impact of Donation Amount and Moderating Effects — Journal of Marketing Research 2012