PAOLA CILLO

6 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-2496-8900

Bocconi University

Publications

• Grow Old with Me: The Temporal Dynamics of Founder–Market Interactions in Capturing Market Attention — Academy of Management Journal 2026
• Generative AI in innovation and marketing processes: A roadmap of research opportunities — Journal of the Academy of Marketing Science 2025
• Whatever you want, whatever you like: How incumbents respond to changes in market information regimes — Strategic Management Journal 2022
• The New Product Portfolio Innovativeness–Stock Returns Relationship: The Role of Large Individual Investors’ Culture — Journal of Marketing 2018
• Market information approaches, product innovativeness, and firm performance: An empirical study in the fashion industry — Research Policy 2010
• Convergent designs in fine fashion: An evolutionary model for stylistic innovation — Research Policy 2006