Pradeep Bhardwaj

7 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-7253-4912

College of Business Administration, University of Central Florida, Orlando, Florida 32816

Publications

• Pharmaceutical Product Recalls: Category Effects and Competitor Response — Marketing Science 2017
• Offering Pharmaceutical Samples: The Role of Physician Learning and Patient Payment Ability — Marketing Science 2013
• Cooperation in Games with Forgetfulness — Management Science 2011
• Detailing vs. Direct-to-Consumer Advertising in the Prescription Pharmaceutical Industry — Management Science 2010
• Buyer-Initiated vs. Seller-Initiated Information Revelation — Management Science 2008
• When Not All Conflict Is Bad: Manufacturing-Marketing Conflict and Strategic Incentive Design — Management Science 2004
• Delegating Pricing Decisions — Marketing Science 2001