Preethika Sainam

3 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-3967-2846

Thunderbird School of Global Management at ASU

Publications

• Software Piracy in the Presence of Open Source Alternatives — Journal of the Association for Information Systems 2017 (name-matched, not ORCID-linked)
• Consumer Options: Theory and an Empirical Application to a Sports Market — Journal of Marketing Research 2010
• “Call for Prices”: Strategic Implications of Raising Consumers' Costs — Marketing Science 2010