Rajiv Vaidyanathan

4 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0009-0008-1628-6556

Labovitz School of Business and Economics, University of Minnesota Duluth, 385B LSBE, 1318 Kirby Drive, Duluth, MN, 55812-3002, USA

Publications

• Managerial and Public Attitudes Toward Ethics in Marketing Research — Journal of Business Ethics 2012
• …. New Books in Review — Journal of Marketing Research 1998
• Type IV error in marketing research: The investigation of ANOVA interactions — Journal of the Academy of Marketing Science 1996
• Book Review: Dictionary of Statistics and Methodology: A Nontechnical Guide for the Social Sciences — Journal of Marketing Research 1994