Ravi Pappu

2 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-0702-7436

UQ Business School, Faculty of Business, Economics and Law, University of Queensland, Brisbane, 4072, QLD, Australia

Publications

• Corporate sponsorship as an image platform: understanding the roles of relationship fitandsponsor–sponsee similarity — Journal of the Academy of Marketing Science 2014
• Country image and consumer-based brand equity: relationships and implications for international marketing — Journal of International Business Studies 2007 (name-matched, not ORCID-linked)