Richard Holton

9 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-8116-2639

University of California, Berkeley

Publications

• The Pacific Rim: Investment, Development and Trade — Journal of International Business Studies 1988 (name-matched, not ORCID-linked)
• Marketing Policies in Multinational Corporations — Journal of International Business Studies 1970 (name-matched, not ORCID-linked)
• Book Review: Comparative Analysis for International Marketing — Journal of Marketing Research 1969
• The Puerto Rican Businessman: A Study in Cultural Change . Thomas C. Cochran — Journal of Political Economy 1960
• What is Really Meant by “Specialty” Goods? — Journal of Marketing 1960
• The Distinction between Convenience Goods, Shopping Goods, and Specialty Goods — Journal of Marketing 1959
• On the Measurement of Excess Capacity in Retailing — The Review of Economic Studies 1956
• Reply — The Quarterly Journal of Economics 1954
• Marketing Structure and Economic Development — The Quarterly Journal of Economics 1953