Robert L. Steiner
3 catalog papers. Identity-linked publications and additional name matches are distinguished below.
ORCID: 0009-0006-3295-7431
Adjunct Professor of Marketing at the University of Cincinnati, OH
Publications
- Marketing Productivity in Consumer Industries—A Vertical Perspective — Journal of Marketing 1978
- The Prejudice against Marketing — Journal of Marketing 1976
- Does Advertising Lower Consumer Prices? — Journal of Marketing 1973