Sanjog Misra

13 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0002-9491-3454

Publications

• Reply: “Revisiting Scalable Target Marketing…” — Journal of Marketing Research 2025
• Personalized Pricing and Consumer Welfare — Journal of Political Economy 2023
• Frontiers: The Identity Fragmentation Bias — Marketing Science 2022
• Deep Neural Networks for Estimation and Inference — Econometrica 2021 (name-matched, not ORCID-linked)
• Exact MCMC for Choices from Menus—Measuring Substitution and Complementarity Among Menu Items — Marketing Science 2020
• Scalable Target Marketing: Distributed Markov Chain Monte Carlo for Bayesian Hierarchical Models — Journal of Marketing Research 2020
• Big Data and Marketing Analytics in Gaming: Combining Empirical Models and Field Experimentation — Marketing Science 2017
• Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation — Journal of Marketing Research 2016
• Repositioning Dynamics and Pricing Strategy — Journal of Marketing Research 2012
• Disentangling Preferences and Learning in Brand Choice Models — Marketing Science 2012
• Structural Workshop Paper—Estimating Discrete Games — Marketing Science 2011
• Supermarket Pricing Strategies — Marketing Science 2008
• Observed and Unobserved Preference Heterogeneity in Brand-Choice Models — Marketing Science 2006