Stanford Westjohn

3 catalog papers. Identity-linked publications and additional name matches are distinguished below.

ORCID: 0000-0003-2034-1681

University of Alabama

Publications

• Acting on anger: Cultural value moderators of the effects of consumer animosity — Journal of International Business Studies 2021
• Beyond country image favorability: How brand positioning via country personality stereotypes enhances brand evaluations — Journal of International Business Studies 2019
• Technology readiness and usage: a global-identity perspective — Journal of the Academy of Marketing Science 2009